AI SDR

Your ready-to-use AI Employee to scale up sales

Automate lead generation, outreach, follow-ups, and meeting scheduling so your team spends time closing, not combing spreadsheets. AI SDR uses broad signal and crisp targeting to keep pipelines full without linear headcount growth.

Hyper-personalised outreach across email and LinkedIn, live performance analytics, and continuous A/B testing help messaging and conversion rates improve over time, while your CRM stays the system of record.

Flexible pay-per-use delivery with NDI means cost tracks the work the AI SDR performs, with a path to fast ROI backed by operational metrics.

Product overview (YouTube video: press play on the thumbnail; no autoplay).

Outcomes Pipeline Teams Care About

Directional benchmarks from live programmes, baseline and targets are set with you in discovery.

5× more meetings

Without increasing SDR headcount, automation handles outreach volume, follow-ups, and meeting booking.

>80% lower cost per lead

Compared to traditional SDR models in cited deployments, your economics depend on audience and motion.

Always-on coverage

Operates 24/7 across time zones so global campaigns keep moving while humans sleep.

Unlock scalable, data-driven sales growth when prospecting, outreach, and scheduling run as one system.

Business Benefits

Consumption-based execution, measurable pipeline impact, and an operator that keeps integrations and models healthy.

  • Flexible pay-per-use, you pay for the sales development work your AI Employee performs.
  • Fast ROI, track meetings booked, pipeline created, and cost per qualified opportunity, not vanity sends.
  • CRM-native workflows, connection to your CRM so activity, ownership, and reporting stay trustworthy.

Key Capabilities

From targeting to messaging to optimisation, designed for repeatable outbound at scale.

AI-powered lead generation

Automates outreach, follow-ups, and meeting scheduling so reps focus on qualified conversations.

Data precision

Aggregates signal from large-scale sources for hyper-targeted prospecting, not generic spray-and-pray lists.

Hyper-personalised communication

Tailored messages per lead via email and LinkedIn, grounded in prospect context.

Performance analytics

Tracks engagement such as opens and replies in real time so you can steer campaigns with evidence.

A/B testing

Continuously improves messaging and conversion rates instead of shipping one static sequence.

CRM integration

Seamless connection to your CRM so outcomes, tasks, and handoffs stay auditable.

How It Works

A practical path from CRM context to booked meetings, with governance appropriate to your stack.

  1. 1

    Connect your CRM and context

    Share product, service, and ICP detail so targeting and messaging stay aligned to what you actually sell.

  2. 2

    Define audience and outreach preferences

    Set sequences, tone, channels, and guardrails so automation matches your brand and compliance posture.

  3. 3

    Automate generation and follow-up

    The AI SDR runs prospecting, follow-ups, and meeting scheduling within the rules you approve.

  4. 4

    Track performance

    Use real-time dashboards on engagement and pipeline impact to refine targeting and creative.

  5. 5

    Grow revenue

    Scale what works, double down on segments, offers, and plays that convert in your CRM.

Commercial model

Start with pay-per-use execution so spend tracks outbound workload and value is proven before you scale. NDI runs the AI Employee end-to-end, integrations, guardrails, monitoring, and iteration included.

Proven Impact

Customer-cited outcomes are directional; your results depend on market, offer, data quality, and process discipline.

Thanks to NDI, we now have an AI Employee on our team who has taken our New Logo Sales to the next level.

Jürgen Schell

CEO, GRSE

Core platform capabilities referenced in vendor materials include Ema Fusion multi-LLM and graph-backed reasoning for personalisation and scale. NDI deploys and operates AI SDR programmes for enterprise teams.

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